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For customers with a Brainshark account, Brainshark for Outlook enables customers to easily find, preview, and send the right content for every situation directly from Outlook. Simply search for the content you need, preview it without leaving your email, and insert the content into the body of your email. If you’re not sure what to send, Brainshark makes it easy to filter, sort and find the right content for every selling situation. You can filter by industry, sales cycle stage, persona, recently sent or favorites, and access as little or as much content as you need. Finally, once you’ve sent an email with rich media content using Brainshark for Outlook, Brainshark tracks email opens and presentation views for an accurate and complete understanding of audience engagement.